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Going Green to Save Money

By stella.louise(view all posts by stella.louise)
at 12:34PM Monday August 17, 2009
under Polls/Quizzes

I was confronted with an interesting situation when I went to pay my T-mobile bill online the other day: either I "go green" with their paperless billing, or pay $1.50 for privilege of receiving a paper bill each month. The choice was a no-brainer.

I "chose" to go green...

If it hadn't been for the fact it would have cost me an extra $18 a year, I probably wouldn't have made the switch. I think most will agree that any reluctance to switching over to more eco-friendly options is usually due to the fact that green usually costs more--in both time and money:

  • Organic costs more than non-organic produce

  • Hybrid cars cost more than their gas-guzzling alternatives

  • Sorting through waste and bringing it to recycling center is time consuming

  • Even the "natural" version of many personal care products--which boast of what they do NOT contain--usually cost more than paraben-filled options

Yes, I know the costs of not recycling means more than losing out on my CRV payment--it means overflowing landfills and wasted energy and resources. That non-organic food may cost less, but is also less healthy and doesn't taste as good as locally grown produce. And that shelling out for CFL bulbs or a hybrid car upfront will eventually lead to cost benefits as well as environmental savings down the road.

Still--when money is tight, it can be hard to make the right ecological choice.

In the past, green inducements were small financial incentives like getting three cents for each bag you brought to the grocery store or maybe five cents for recycling a soda can. But the new message seems to be, "Want to keep wasting resources? Go right ahead, but it'll cost ya..." It's an interesting technique, but I wonder if instead of charging for paper bills, T-mobile would have gotten more takers if they had offered a $1.50 rebate each month for those who signed up for paperless billing...

Which works bettter: Charging people for being eco-sinners or rewarding them for being eco-saints?

Vote in the poll and let us know your opinion in the comments.