How to Decode Walmart Price Tag Colors Like a Pro Bargain Hunter

Walmart doesn’t just drop prices quietly; they send out savings signals in full technicolor. By cracking the polychromatic code, you can shop smarter and find the deepest discounts any time you set foot in the store. Here’s what Walmart shoppers should know to save huge with hues.

White Tag: Full Price

Think of a white tag at Walmart as the opposite of a white flag in a battle — the store has yet to surrender on price, so you’ll receive no discount.

Pro tip: While the price of Walmart’s clearance items tend to end in $.00 or $.01, many full-priced items (like this Time and Tru Women's Open Front Crochet Ruana) end in $.97. Rollback items may also end in $.97, however, which brings us to…

Red Tag: Temporary Rollback

Red tags at Walmart mean that items are discounted for a limited time. (It’s probably no coincidence that, according to Color Psychology, red can provoke a sense of urgency.) These only last for a short window — about 4 to 10 weeks on average — so you have to strike when a deal is red hot.

Yellow Tag: Clearance

Yellow tags are a golden ticket to savings. A date should indicate when the item’s most recent markdown took place; further discounts could happen every 30 days until it’s sold, but there are no guarantees. So, if you find Avia compression shorts for $5 as we did (that’s 60% off), squeeze them for all they’re worth.

Orange Tag: Available for Online Pickup or Delivery

Unlike the other colors above, orange tags at Walmart have nothing to do with price — they simply mean an item is also available for pickup or delivery through Walmart.com. (If you don’t have the muscle to lift a 17-pound bag of charcoal, it’s good to know that’s an option.)

If you’re ever confused about a price — for example, an item in the clearance aisle has a white tag or even no tag at all — just ask a Walmart associate or manager to clarify. Sometimes the best deals aren’t so black and white.