Find Your New Look: Walmart’s Virtual Makeup & Hair Color Tool Explained

While I love testing out new beauty brands and colors, I also have days when I’d rather be cozy in sweatpants, not trekking to stores (and trekking back later to return duds). Luckily, technology can now take the guesswork out of choosing the right hair and makeup shades.

With the Walmart App’s virtual try-on feature, you can test bold hair colors and promising lipsticks without ever leaving your couch. Here’s a quick walk-through of how to use it and find holy-grail beauty products.

Why Use Walmart’s Virtual Try-On?

Shopping for beauty products online has always come with a bit of risk: the color that looks perfect on the model might look totally different on you. The Walmart App’s virtual try-on eliminates that uncertainty. Using augmented reality, the app overlays hair dyes, lipsticks, or eyeshadows onto your face or hair in real time. That means you can:

• Preview different shades instantly.
• Save time (and avoid returns).
• Try shades you wouldn’t normally dare — without commitment or months of embarrassment,
• Shop with more confidence.

Step-by-Step Guide

1. Download and Open the Walmart App: Available for iOS and Android, the app is your one-stop shop for beauty, groceries, and beyond.
2. Sign Up or Log In: This makes it easy to bookmark favorites, build a wishlist, and check out fast.
3. Select a Product: If you already have one in mind, simply use the search bar. Just browsing? Here’s every virtual try-on beauty product at Walmart.
4. Tap the “Try On" Button The app will request access to your camera. Once approved, the AR tool activates and overlays the selected shade directly onto your face or hair.
5. Experiment Freely Swipe through different shades and compare colors side-by-side.
6. Save or Screenshot Take screenshots to compare later or tap the heart icon to save shades to your wishlist. When you’re ready, add your favorite(s) to your cart and check out.

Pro Tips for the Best Experience

• Good lighting matters: Try the tool in a well-lit area for the most accurate results.
• Remove heavy makeup first: You’ll want a natural look before testing to see true-to-life results.
• Think seasonally: Use the tool to preview bold summer shades or subtle winter tones before buying.
• Don’t be afraid to play: You might discover a shade that becomes your new go-to. And yes, guys can use it, too…

Beyond Beauty: A Smarter Shopping Experience

Virtual try-on for beauty products is just one way Walmart is combining technology and convenience to make shopping fun again. (You can also use it to pick your next outfit or refresh your entire wardrobe.) Walmart’s virtual try-on feature lets you explore without the pressure. Try it once, and you may never go back to traditional in-store swatching.